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Single Review: Best Kept Secret – Suck It Up, Princess

Photo: James Marvin

You haven’t heard of Best Kept Secret, so the name is pretty apt. You probably should give them a listen though – they’re just getting started in the music business under this moniker and their debut single ‘Suck It Up, Princess’ is one of the most impressive self-funded debuts you’re likely to hear this side of a millionaire’s offspring.

Call it pop-punk, power pop or simply alternative; ‘Suck It Up, Princess’ is intrinsically young and exciting. There’s an invigorating aspect to it’s deliverance and it’s worth remembering that these guys are doing it all themselves – not shaped by some industry but instead, making material that they enjoy performing and putting their name to. Best Kept Secret’s ambition and conviction seeps through every note on the track.

Musically, it’s harking back to around half a decade ago; a time when Good Charlotte and Panic! At The Disco were dominating the charts and, especially, the music scene.  Opening with some euphoric guitar riffs courtesy of James and Ricky, we’re soon led into a fantastic pair of hooks that make up the unforgettable chorus. We’re dealing with Kerrang fodder here, people, and it’s at it’s best. Listen to the song once or twice and it’s undeniable catchiness will ensure that you’re singing it non-stop thereafter.

Layla will soon, if she isn’t already, grow infuriated with the Paramore comparisons but yes, there is a touch of Paramore in Best Kept Secret; however, ‘Suck It Up, Princess’ has much more of a female-fronted Fall Out Boy feel to it, (she isn’t called Layla Wentz for nothing, you know) as well as the necessary level of individuality needed to succeed.

Best Kept Secret may be on the first rung of the ladder, but ‘Suck It Up, Princess’ hints at so much more – their stages are sure to grow, in order to match the enormity of the riffs they’re throwing out.  The track is a storming debut and a fantastic introduction to a promising group of young and upcoming musicians.

Photo: James Marvin
Words: Simon McMurdo

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